Federal Trade Commission
In 2015, the Federal Trade Commission released their new rules for Disclosure Compliance.
These rules are set in place to ensure that readers or viewers of web media (blogs, websites YouTube videos, etc.) know if the blogger/website is sponsored, endorsed, or partnered with a different organisation.
In viewer terms, the readers need to know if the website is making money by displaying an affiliate link or an affiliated product.
In compliance with the FTC guidelines, please assume the following about links and posts on this website: Any/all of the links on portablesolarpower.co.uk are affiliate links of which I receive a small commission from sales of certain items on this website.
What are affiliate links?
Purchases are made on an external organisation website providing a referral programme: When a reader clicks on an affiliate link located on a .com to purchase an item, the viewer/reader buys the item from the seller directly (not from portablesolarpower.co.uk).
Amazon and/or other companies pay portablesolarpower.co.uk a small commission for promoting their website or products through their affiliate link program.
Prices are exactly the same for you if your purchase is through an affiliate link or a non-affiliate link. You will not pay more money by clicking through to the affiliate link.
I use two main types of affiliate programs:
1. Amazon affiliate links
Portablesolarpower.co.uk is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon properties including, but not limited to, amazon.com. Amazon offers a small commission on products sold through their affiliate links.
If a blogger/website links to an Amazon product (with a special code for affiliates embedded in the link), and a reader/viewer places an item in their “shopping cart” through that link within 24 hours of clicking the link, the blogger/website owner gets a small percentage of the sale.
Amazon links are not “pay per click.” If you click on the product link and stay around Amazon and purchase something else, however, I will get commission on that sale.
Anytime you see a link that looks like astore.com/… or amazon.com… it can be assumed that it is an Amazon affiliate link.
2. Product affiliate links
These affiliate links work in the same way: if you click the link and buy a product, then the website receives a percentage of the sale or some other type of commission. Things like e-book bundles, e-courses, and online packages are usually affiliate links, as well.
Again, prices are not different if you use these affiliate links. You will not pay any more money by clicking through to an affiliate link. These links are not “pay per click”, unless otherwise stated.
What about sponsored content?
I do not write sponsored posts. I want to bring you real, unbiased information. However, if a post is sponsored by a company and it is a paid sponsorship, we will disclose this clearly in the beginning of the post.
